Google's Profits Up
Whilst many companies continue to struggle and downsize Google's net income for the quarter to June 2009 was actually higher than it was for the same period last year. They posted a net income of $1.48bn (£900m) whereas last year it was $1.25bn.
Their actual revenue rose by 3% for the period to $5.52bn and interestingly 53% came from outside of the USA.
Breaking down the areas of income it shows that online marketing expenditure continues to rise despite other forms of media like TV and Radio taking a real knock.
Paid for clicks (sponsored listings) were 15% higher year on year although Q2 was down 2% against Q1 of this year.
The results from Google were better than expected and CEO Eric Schmidt was reported to say "These results highlight the enduring strength of our business model and our responsible efforts to manage expenses."
Their actual revenue rose by 3% for the period to $5.52bn and interestingly 53% came from outside of the USA.
Breaking down the areas of income it shows that online marketing expenditure continues to rise despite other forms of media like TV and Radio taking a real knock.
Paid for clicks (sponsored listings) were 15% higher year on year although Q2 was down 2% against Q1 of this year.
The results from Google were better than expected and CEO Eric Schmidt was reported to say "These results highlight the enduring strength of our business model and our responsible efforts to manage expenses."

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